The National Toy Hall of Fame is floating the idea of inducting balloons. They are among the 12 finalists being considered ...

Celebrating Barbie's 65th anniversary, the truck will offer fans the chance to buy exclusive themed items from 10 a.m. to 7 p ...

Pick your favorite era or collect them all. By Erin Lassner editor 6 months ago ...

Here are the launches I’m particularly excited about right now, including a talking Ms. Rachel Doll, a new building toy from ...

Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Initial casting is set for Second Stage Theater's Broadway production of Cult of Love, a dysfunctional family play by Emmy ...

In honor of Hispanic Heritage Month, Mattel has added internationally known Latina author and activist Isabel Allende to its Barbie Inspiring Women Series.

A new Stanley collaboration is ready to drop. The Barbie x Stanley Quencher Collection releases on Tuesday (Sept. 10) at 12 p ...