Visual Identity | The Texas Tech Brand | TTU - Texas Tech University
WEBJul 25, 2024 · The Double T is our most beloved and visible symbol. It plays a vital role in promoting Texas Tech University by providing a strong and recognizable graphic image, which creates a great sense of pride and connection among all generations of the Texas Tech community.
Texas Tech Debuts New Visual Identity System
WEBJul 11, 2024 · The new Texas Tech word mark balances the university’s history and tradition with a modern collegiate representation of the university name. Its letterforms are inspired by the Double T, creating a strong and recognizable graphic that boldly reinforces what Texas Tech is.
Typography - Texas Tech University System
WEBIt is the definitive sans serif font, with a classic neutrality that allows it to be used for all types of communication. The Helvetica Neue styles and weights seen on this page are the fonts we've specifically selected from the larger family for …
Logos | Office of Communications & Marketing | TTU
WEBJan 15, 2020 · Lockup Request. The Double T is our most beloved symbol and one of the most recognized university marks in the country. Here's how to keep our brand strong. Download Current Lockup New Organization Lockup.
Websites | The Texas Tech Brand | TTU - Texas Tech University
WEBJul 5, 2024 · Our official Texas Tech typefaces are Helvetica Neue and Charter. We strongly recommend websites and digital applications use only Helvetica Neue since serif fonts like Charter can be difficult to read on screen. If Helvetica Neue is unavailable, use Arial as an alternative.
Logo Download | Logos | Office of Communications & Marketing
WEBJul 18, 2024 · Find Your Logo. The link below will take you to our Sharepoint site where you can search for the lockup you are looking for. Search Site.
File:Texas Tech University logo.svg - Wikipedia
WEBThis logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still …
Official Identities | Texas Tech University System
WEBThe Official Seal and Signature of the Texas Tech University System are the highest-ranking elements in our identity system. They are reserved for use by TTU System …
Texas Tech drops new word mark, shifting university's distinctive …
WEBJul 11, 2024 · The new word mark features custom, more modern lettering with "quirky and unique details" and serifs, according to the university's visual identity guide. It replaces the previous word mark which...
Official Colors | Texas Tech University System
WEBTexas Tech Red and Texas Tech Black are our official colors and the primary palette we use to represent Texas Tech University. They can be found on both official communications such as business cards, letterhead and presentations, as well as in a broad range of marketing materials.
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